Susan Nall Bales
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President, FrameWorks Institute
Susan Nall Bales is president of the nonprofit FrameWorks Institute, which conducts communications research on social issues. Her work with scholars from the social and cognitive sciences has led to the development of strategic frame analysis, a multi-method, multi-disciplinary approach to understanding public thinking.
She has commissioned, written, and published numerous reports on how Americans view such diverse issues as child development, the environment, and foreign policy. A veteran communications strategist and issues campaigner, she has more than 30 years of experience researching, designing, implementing, and critiquing campaigns on social issues. She has served as a lecturer at Pitzer College and as a visiting scholar at The Heller School for Social Policy and Management at Brandeis University.
A graduate of the University of California at Los Angeles, she earned an M.A. in literature and language from Middlebury College.
